If you don’t know who’s visiting your clients websites, where they’re coming from, or what they’re doing when they get there, you’re flying blind. This course walks you through the essentials of Google Analytics 4 — what to look at, what it actually means, and how to use it to make smarter decisions about marketing. No data science degree required.
Everything you need to start a flexible, school-hours freelance business doing work you’re already good at. This practical, step-by-step course takes you from complete beginner to ready-for-your-first-client — covering business setup, finding clients, managing relationships, and delivering results that keep clients coming back.
Everything you need to manage email marketing professionally for small local business clients — from setting up MailerLite and building a healthy subscriber list, through to planning, writing, designing, sending, and reporting on a monthly newsletter that subscribers genuinely look forward to receiving.
Everything you need to manage social media professionally for small local business clients — from content planning and caption writing through to scheduling, engagement, reporting, and staying current. Practical, jargon-free, and built around the real world of small local business in Australia.
If you don’t know who’s visiting your website, where they’re coming from, or what they’re doing when they get there, you’re flying blind. This course walks you through the essentials of Google Analytics 4 — what to look at, what it actually means, and how to use it to make smarter decisions about your marketing. No data science degree required.
Your email list belongs to you — your social media followers don’t. This course shows you how to build and manage a straightforward email marketing system using MailerLite. Learn to grow your list, plan your newsletters, write emails people actually open, and track what’s working. No tech overwhelm — just a simple monthly rhythm that keeps your business front of mind.
A simple system for planning, creating and scheduling your own social media content — without it eating your week. Learn how to build a content plan, write captions that sound like you, create visuals in Canva, and keep a monthly workflow ticking over. Practical and no-fluff, for small business owners who want it done properly without outsourcing it.
Your business needs a consistent marketing presence — but you’re too busy running the business to make it happen. This short, practical course shows you exactly how to work effectively with a freelance marketing VA, what to have ready, how the process works, and how to get the best possible results from the relationship. A small investment that makes your marketing VA partnership work from day one.
