7 ways to use a WordPress & WooCommerce website in your business

[et_pb_section fb_built=”1″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ _module_preset=”default” custom_margin=”-35px||||false|false” global_colors_info=”{}”] A match made in heaven WooCommerce goes with WordPress like gin goes with tonic. A match made in heaven, these two applications are free to use and easy to combine with a seemingly endless number of plugins […]

Does my business need a website?

The question I get asked most often by people who are new to digital marketing, is whether their business or in fact any business, needs a website. The answer isn’t a simple yes or no, it’s more like a probably yes or probably no based on the answers to some other questions. Do you actually […]

What is SEO?

[et_pb_section fb_built=”1″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ text_font=”||||||||” header_font=”Oswald||||||||” header_2_font=”Oswald||||||||” header_2_text_color=”#333333″ header_3_font=”Oswald||||||||” header_3_text_color=”#333333″ header_4_font=”Oswald||||||||” header_4_text_color=”#333333″ global_colors_info=”{}”] Search Engine Optimisation: What it is and how it works Most of my clients are new to digital marketing. If you’re like them, search engine optimisation (SEO for short) can seem […]

Copywriting vs Copyright, do you know which is which?

Do you know which is an occupation and which is a legal concept? When I tell someone what I do for a living, I sometimes say that I’m a web designer and other times that I’m a copywriter. I can reasonably say either, because I do both and probably in equal measure. If I say […]

Common-sense tips for small business success

Success means different things to different people. For some of us, it means being able to contribute to the household budget while for others it’s about financial security or the freedom to work with people that we don’t want to throttle the life out of. Regardless of what it looks like to you, here are […]

Five marketing tips for the bashful business owner

Effective marketing has the capacity to take your business from obscurity to unimaginable heights. The Oxford dictionary describes marketing as “the action or business of promoting and selling products or services”. Shy, small business owners might describe marketing as the feeling of a feint whistling in the ears, the inability to speak or think coherently […]

How to write copy for your website without breaking a sweat

Most of my web design clients tell me that they have no idea what they should say when they start writing web copy for their new website. Many feel uncomfortable talking about themselves and are worried they will sound stupid or boastful. If you are worried about the same thing, then stop talking about yourself and […]