You’ve made the leap. You’ve decided that freelancing or consulting is your next chapter, and you’re ready to hang out your digital shingle. But then you sit down to write your first LinkedIn post or update your website, and suddenly you’re staring at a blank screen, paralysed by the question: how do I even begin […]
[et_pb_section fb_built=”1″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.4″ _module_preset=”default” header_3_font=”|700|||||||” header_3_font_size=”26px” global_colors_info=”{}”] Can you remember a time when you scrolled through social media and saw someone your age who’d already started a successful company, done a viral TED Talk, or published a bestselling novel? Do you recall a sinking […]
[et_pb_section fb_built=”1″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.4″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″ header_3_font_size=”23px” header_3_font=”|700|||||||” quote_font_size=”24px” quote_font=”||||||||”] The article that follows was written as a 5-7 minute prepared Toastmasters speech. A necessary evil When you run your own business or work in certain types of jobs, having your photo taken can […]
[et_pb_section fb_built=”1″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.17.4″ hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]Having just come back from #CopyCon18, Australia’s only conference for copywriters, two days later and I’m still floating on a cloud of warm and fuzziness. Although the conference was held in Sydney, attendees came from all over Australia. […]
Effective marketing has the capacity to take your business from obscurity to unimaginable heights. The Oxford dictionary describes marketing as “the action or business of promoting and selling products or services”. Shy, small business owners might describe marketing as the feeling of a feint whistling in the ears, the inability to speak or think coherently […]
[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” text_font=”Oswald|on|||” text_font_size=”20″ text_text_color=”#945346″ text_line_height=”1.2″ use_border_color=”off” border_color=”#ffffff” border_style=”solid”] I’m not sure whether humans were designed live in the isolated way we do now. [/et_pb_text][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” text_font=”Open Sans||||” text_font_size=”15″ text_line_height=”1.3″] It makes more sense to me that we should be squatting around cooking fires together, shoulder to […]